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Blog
What's happening at Briefly HQ
The latest work
Great work and the briefs behind them
British Airways - "A British Original"
Just Eat - "The Joy of Everyday"
B&Q - "You Can Do It"
IKEA - "Do Try This At Home"
Google - "Javier in Frame"
KFC - "Tower Burger"
Magnum - "Stick to the Original"
Introducing... Briefly's new brand platform 🎩
What's new?
What's happening at Briefly HQ
Introducing... Forillon
Introducing... Forillon
Introducing... Exmoor
Introducing... Briefly to the world
Introducing... Dry Tortugas
ITV partner with Briefly to power effective marketing
Introducing... Inspo On Briefly
Introducing... Cairngorms
Introducing... Brecon Beacons
Introducing... Acadia
Introducing... FastDrafts
Briefly 1.33: Welcome to Glacier Bay
Glacier Bay reimagines how you create and manage briefs, introducing Flows...
Briefly 1.32: Welcome to Forillon
Forillon sees the arrival of our most highly requested feature ever - Doc Upload.
Briefly 1.31: Welcome to Exmoor
Exmoor sees the arrival of a smarter, more conversational brief builder flow and a new home for your Business Intelligence.
Hello, world
Briefly's public release after a year in closed Beta.
Briefly 1.21: Welcome to Dry Tortugas
Dry Tortugas sees the arrival of powerful, new Ask Briefly commands, plus in-line comments makes collaboration easier than ever...
ITV partner with Briefly to power effective marketing
"Working with Briefly is enabling ITV’s Marketing team to write better briefs in faster time scales and create more inspiring briefs for creative teams."
Introducing Inspo On Briefly
Inspo On Briefly brings a world of high quality case studies, campaigns, and inspo bites directly to your next brief.
British Airways flip the camera in latest campaign
Go behind the ad with Briefly, exploring the strategy behind British Airways' "A British Original"
Briefly 1.12: Welcome to Cairngorms
Cairngorms delivers a massive change to collaboration on Briefly - users can now co-edit briefs at the same time with near-zero lag. Also, you can now view the intel that feeds your Business Intelligence Engine, and much more...
Briefly 1.11: Welcome to Brecon Beacons
Briefly's latest update delivers a whole new way to collaborate on your brief, gives you the ability to keep everyone aligned on your key dates, allows you to chat to your important documents, and much more...
Just Eat lean into film to get us to buy groceries online
Go behind the ad with Briefly, exploring the strategy behind Just Eat's "The joy of everyday"
How B&Q breathed new life into its "You Can Do It" slogan
Go behind the ad with Briefly, exploring the strategy behind B&Q's "You can do it"
Briefly 1.10: Welcome to Acadia
Briefly's latest update delivers a whole new way to refine your briefs with ‘Ask Briefly’, the ability to ping briefs over to your agency with new external sharing, Biz Intel upgrades, and much more...
IKEA's take on the cost of living crisis
Go behind the ad with Briefly, exploring the strategy behind IKEA's "Do try this at home"
Google's Super Bowl lesson in purpose
Go behind the ad with Briefly, exploring the strategy behind Google's "Javier in Frame"
How KFC made product marketing fun again
Go behind the ad with Briefly, exploring the strategy behind KFC's "Vertically Gifted"
How Magnum are taking aim at fakes with "Stick to the Original"
Go behind the ad with Briefly, exploring the strategy behind Magnum's "Stick to the Original"
Introducing Briefly FastDrafts
Welcome to Briefly FastDrafts: the fastest way to write a standout marketing brief.
Introducing... Briefly's new brand platform
Celebrating great ads and the great briefs that started them.